![‘Adverse Yeezy Impact’: Adidas Projects $771 Million Loss This Year After Cutting Ties With Kanye](https://cdn.newsserve.net/ONPglobe256.png)
‘Adverse Yeezy Impact’: Adidas Projects $771 Million Loss This Year After Cutting Ties With Kanye
Adidas’ business has been hurt by the loss of Kayne West’s Yeezy brand, the sports apparel giant said Friday while announcing its earnings result for the first quarter of 2023, highlighting the financial impact of the company’s decision to cut ties with the rapper last year following his…
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