Occurred on April 10, 2020 / Blackbutt, New South Wales, Australia Info from Licensor: "My girls as they were bored due to Covid 19 lockdowns, decided it would be fun to challenge their dad with how many likes it would take for him to dye his beard pink!
He said 5000 thinking they would never get that and before you knew it pink beard was happening!
They are now considering round 2 we are going blue!"